3D EXPLAINER VIDEO
Concrastin8 - Mombi - Cinema 4D Ascent
ABOUT MOMBI
For the purposes of this assignment you can essentially imagine Mombi as Google's counterpart in an alternative universe. They make an email app, calendar app, maps application and now a task tracking app in Concrastin8. They're so ubiquitous that people often say things like "Go Mombi it."
Requirements:
We want this to be a fun piece that viewers will fall in love with and want to share with their friends and family while promoting this gamechanging app! While we have provided the illustrative style boards,
we really want to lean on your expertise and style choices and want you to make this spot your own so feel free to add your own creativity to the spot as long as the imagery follows what is in the boards. Also, this goes without saying - but make it POP!
Solution:
This fictional project is the final assignment for the Cinema 4D Ascent course by School of Motion, taught by EJ Hassenfratz.
As a digital solution, Mombi was brought to life through 3D animation, making it more tangible and accessible for the target audience. Multiple video formats, including an explainer and LinkedIn ads, were created to share the message across various platforms effectively.
Assets
1x Explainer – 30 sec. animationvideo
Laguage: English
Credits
Concept and storyboard: School of motion
3D Design: School of motion and me
3D Animation: Me
Software
C4D
Ae
Physical renderer
Concrastin8 from Mombi - 2023
3D Concepts
Pug rig with dynamic IK in ears and tongue - c4d viewport render
Bomb characters walkcycle and emitter with ‘meta balls’ for the fire effect - c4d viewport render
3D Emoji rig created with morph animation sliders - c4d viewport render
Gameboy facial animation created as PNG sequence in Ae
-
Yeaaaaaaah i love it!!! Really great little clips from the final project!!! Congrats on making it through and can't wait to see what you do in the future
Edward Hassenfratz - 3D Artist and Educator | Creative Director @ School of Motion
-
The dog animation is so good! I love how you've animated the ears, eyes an the tongue when he shakes off the post-its!
Leah Kopke - 3D Motion Design for Engineering - personal TA