ABOUT THE PROCESS
1. IDEA
It all starts with an idea. Together we discuss the goal and the video ideas during an introductory meeting. In this conversation we will identify what the core message and who the targetgroup of the video is. This first step is completely without any obligations and free of charge.
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2. SCRIPT
Next the video script. The input for this comes from you, where in most cases I will write the actual script. In practice, the rule is 140 words = 1 minute of film. Only after a final approval on the script we go to step 3.
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3. VOICE-OVER (optional)
Step 3 is to record the voice-over by a professional voice actor in any desired language and tone of voice. The audio file is most of the time the guiding principle of the film in terms of pace and timing.
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4. MUSIC (optional)
The music could also serve as a guideline for the video in terms of pace and timing. In this case the music dictates the rythm of the video as a whole. This is a choice. We could also add a subtle background piece at the end of the proces.
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5. BRIEFING - IN DEPTH MEETING
During this dynamic (online) appointment we will dive into your story and I will present the first visual ideas based on the script. We will repeat this step until we got your story right!
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6. STORYBOARD
In this step the storyboard is created. This is a static representation of the intended video and style. We will discuss the storyboard again in a meeting and process any feedback.
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7. ANIMATION
This is where the magic happens. The storyboard, art boards (and/or animatic) is brought to life by taking full responsibility for each and every single keyframe =)
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8. REVISION - DELIVERY
You will have an unlimited amount* of revision rounds. I won’t stop until you are completely satisfied with the end product. The final version can be delivered in any desired format.
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To simplify the complex production process of an animation video, I have divided the process into eight steps: